Despite the pouring rain, we had a great time showing our USDA Certified Organic farm (Half Hill Farm) in Woodbury, TN to Allison Belt and photographer Rachel Tenpenny. They were here for a May 2014 feature in Murfreesboro Magazine on organic farms in Middle Tennessee.

We currently have Shiitake, Reishi and Turkey Tail mushroom logs available for online order, or call for pick up at either our farm or the Farmers’ Market in Woodbury.

Below is an open letter I have sent to Tennessee’s AT&T President Joelle Phillips regarding Sen. Mike Bell’s (R-Riceville) discriminatory legislation SB2566.

My hope is we will see an effort that was promised us in 2011 and like we are now seeing by AT&T and the Chamber of Commerce in the state of Kansas regarding a similar discriminatory bill.

In the meantime, learn more about what you can do from the Tennessee Equality Project.

——-

Joelle Phillips:

I would like to know where AT&T Tennessee stands on SB2566, a bill sponsored by Sen. Mike Bell that would protect the choice of businesses to discriminate against legally married same-sex couples.

AT&T Kansas as well as the Kansas Chamber of Commerce are publicly working against a mirror of this bill in Kansas. You can read about their effort here.

In May 2011, the Tennessee Chamber of Commerce expressed regret for pushing discriminatory HB600 after AT&T President Gregg F. Morton and nine other prominent job-creating members stood up and issued public statements of opposition to the Chamber’s bill. AT&T in particular made a promise:

While the timing of the announced change by the Chamber was not ideal, I believe their public statement sent a positive message to show that the business community stands against discrimination. AT&T does not support any laws, or legislative efforts, that discriminate against populations based on race, creed, religion, sex, sexual orientation, or gender identity, and I know businesses across our state similarly oppose any form of discrimination.

That opposition should be clearly reflected by those who represent us in Nashville, and I am confident that this will be the case going forward. I know AT&T will work with NGLCC and other advocacy groups to oppose measures that we believe to be discriminatory against these populations, not only in the state of Tennessee, but also across the nation, and we will encourage the Chamber to adopt similar positions in the future.

You can read Gregg’s statement here. Tennessee Chamber President Deb Woolley’s contract was not renewed following what many viewed as her misuse of prominent national brands in support of discrimination. Will you issue a public statement regarding SB2566 and work against it as promised and as the President of AT&T Kansas and the Kansas Chamber of Commerce are now doing against a similar bill in Kansas?

——

UPDATE 2-18-14 11:45am: AT&T Tennessee President Joelle Phillips has responded saying that AT&T will stand up for their values and join the effort to stop SB2566. AT&T is the first of several major American brands and prominent members of the Tennessee Chamber of Commerce to take a stand for equality.

Dear Mr. Grantham,

Thank you for contacting me about this bill. I appreciate you bringing it to my attention, and I appreciate your recognition of AT&T’s past work to speak out on discrimination.

As you noted, AT&T opposes discrimination against people based on race, creed, religion, sex, sexual orientation, or gender identity.

AT&T’s position on discrimination is simple; we oppose it, and we don’t do it. AT&T is contacting members of the general assembly to communicate our concern that the bill conflicts with that position.

Joelle Phillips President – AT&T Tennessee
333 Commerce Street, Suite 2104
Nashville, TN 37201

UPDATE 2-18-14 2:18pm: I’ve reached out to the Tennessee Chamber of Commerce and other prominent members (Nissan, Blue Cross Blue Shield, KPMG, Embraer, Comcast, FedEx, and Pfizer) asking them to join AT&T and other Tennessee businesses in standing up for equality and fairness and stopping SB2566.

UPDATE 2-18-14 5:46pm: The bill’s Senate Sponsor, Sen. Mike Bell, has withdrawn his bill!

Read more from 2011:

• Why Gov. Bill Haslam should veto HB0600
• An open letter to the Tennessee Chamber of Commerce
• A commitment to our better values
• Tennessee Chamber President Deb Woolley’s contract not renewed

Recent comments by reality TV star Phil Robertson have provided yet another opportunity for Americans to learn what is and isn’t protected by the First Amendment, among other things. Here’s what he said:

On vagina and anal sex:
“It seems like, to me, a vagina—as a man—would be more desirable than a man’s anus. That’s just me. I’m just thinking: There’s more there! She’s got more to offer. I mean, come on, dudes! You know what I’m saying? But hey, sin: It’s not logical, my man. It’s just not logical.”

On “blacks” of pre-civil-rights-era Louisiana:
They’re singing and happy. I never heard one of them, one black person, say, ‘I tell you what: These doggone white people’—not a word!… Pre-entitlement, pre-welfare, you say: Were they happy? They were godly; they were happy; no one was singing the blues.”
[What The Duck? – GQ Magazine – Jan. 2014]

Duck Dynasty’s host A&E promptly suspended Robertson who has made far worse comments. Whether you share his beliefs or not, most people reading this post understand the Constitution protects our choice of speech from government actions, not the consequences from private citizens. That fact hasn’t stopped a contrary perception from being the perennially memetic teaching moment it has become.

Yes America, if it is not obvious, you have the right to be a moron. What is new is how some corporate brands have been willing to embrace and promote bad messages out of a belief they are standing up for the United States Constitution or large groups of customers. The latest example is Tennessee-based Cracker Barrel.

“You told us we made a mistake. And, you weren’t shy about it. You wrote, you called and you took to social media to express your thoughts and feelings. You flat out told us we were wrong. We listened. Today, we are putting all our Duck Dynasty products back in our stores. And, we apologize for offending you.”

By pledging to keep Duck Dynasty products on their shelves, Cracker Barrel has chosen to use their brand to amplify a culture of bigotry. By further issuing an apology to angry customers who support Robertson’s comments, Cracker Barrel’s actions invested their entire brand into the content of Robertson’s character.

BRAND PROBLEM: The temptation brands have to resist in deciding whether to take sides on the social issues of customers nowadays is assuming the loudness of one message or another is somehow a measure of its morality or the justness of its cause. Another temptation brands have to resist is thinking customers are a monolithic “you” who share beliefs instead of sharing values.

BRAND SOLUTION: Most every successful American brand has a mission statement and expressed values that nearly always reflects the ideas of the kind of America we all want to see. No one would fault a company for choosing to echo their more established values over the angry noise of America working out what it believes along the way.

It’s too bad some brands find themselves with a calibre of leadership that doesn’t simply adhere to the wisdom and values of their own carefully crafted mission statements, but now that corporations are starting to act more like people it’s getting easier to discover just what kind of people they want us to know they are.

UPDATE 12-27-13: Well, that suspension lasted all of zero episodes. Phil Robertson is back on A&E resonating with ad dollars and America’s heart. Here’s A&E explaining why they changed their minds.

“But Duck Dynasty is not a show about one man’s views. It resonates with a large audience because it is a show about family … a family that America has come to love.”
[A&E Welcomes Phil Robertson Back to ‘Duck Dynasty’ – The Hollywood Reporter – 12-27-13]

Today marks the one year anniversary of Short Mountain Distillery opening its doors to the public and three years since the hard work began to make this day possible.

It was an exciting three years serving an extraordinary team as Chief Operating Officer during this time. I could not have written the business plan or built a distillery around making moonshine without the help of Cannon County voters in 2010. Building a heritage brand image around local moonshine culture would have never been a reality beyond the law change without the commitment and support of Billy Kaufman and his brothers Ben and David.

I recently left the distillery in February to pursue a project I hope helps save the planet, but I thought it was important to take this opportunity to highlight some of the first year successes we achieved as a team. The captioned slideshow below really helps tell this story using hundreds of photos I took. Here’s to many more years of making our whiskey heritage shine to the world from Woodbury, Tennessee!

Short Mountain Distillery’s first year by the numbers:

• we created several local jobs and saw over 15,000 visitors at the distillery in Cannon County
• we launched two products: Short Mountain Shine and Short Mountain Apple Pie
• we sold over 2,500 cases of moonshine now available in stores across the state of Tennessee
• Short Mountain Shine (105 proof authentic Tennessee Moonshine) won the Gold Medal in the International Review of Spirits Award from the Beverage Testing Institute
• we appeared in over 100 media pieces, including a three-part Discovery Channel mini-series How Booze Built America
• we surpassed every industry consultant’s benchmark for success and helped ignite an American moonshine revival

Freshly mulched apple trees in the orchard.

The apple compost pile was loaded with fat earthworms, so Vince had us use the rake instead of the shovel to bin it up and move it to the apple trees.

We had just enough for the ten trees. The compost looks good, but I’m sure our next batch will be even better now that we’re able to process the carbon inputs with the chipper.

Speaking of inputs, I treated the orchard to Journey’s “Anytime” from their Infinity album through this wireless speaker Vince picked up.

Journey is not on the OMRI list of approved organic inputs for apples, but the official entry to the USDA reads: “This is how we make them rock.”

This recently aired WCTE Living Green segment was filmed last summer and shows you how we make our award winning 105 proof authentic Tennessee moonshine on Short Mountain the old timey way.

The Tennessean has a nice story on the five courses of amazing Southern cuisine from Loveless Cafe that our moonshine will be paired with at Manhattan’s prestigious James Beard House this Valentine’s Day.

Part of our organic farm’s integrated pest management plan calls for the use of hosted beneficial birds as natural predators. Earlier this week I asked a couple of friends and folks at the Tennessee Wildlife Resources Agency (TWRA) for some advice and was reminded about the amazing Purple Martin.

Growing up in the South, I remember Purple Martin houses on several farms. I never really thought there was a functional reason for hosting them, and later was convinced all they ate were mosquitoes.

I was wrong. State Zoologist David Withers sent me this great one pager from the Purple Martin Conservation Association that basically tells me the Purple Martin is one of nature’s best bug zappers. Check out TWRA’s wonderful online resource on common birds and how to host them.

Even if you are not an organic farmer, hosting Purple Martins can dramatically help reduce any flying insect pest on your property while reducing the use of chemical sprays and inviting a little of nature’s perfect aesthetic back to your home life.

We got two 16 family houses, both made in America, at our local Tractor Supply Company (photo: Vince snaps a Purple Martin house together). We’re using cut cedar posts from the property and will open the houses March 31 or as close to the time we begin seeing younger Purple Martins.

Here are a few points we’ve learned through some voracious reading over the past couple of snow days:

• Purple Martins overwinter in Brazil and return year after year to the same nesting location.
• They live exclusively in human made housing (East of the Rocky Mountains)
• Houses must be over 10 feet off the ground, a minimum of 30 feet from a human dwelling (120 feet maximum), about 45 feet from any tree or bush and have nothing touching the pole, including support wires. Nothing around the housing can be taller.
• Entry holes must be a specific dimension or competing birds become a problem (3 inches wide and 1 3/16 tall).
• Purple Martins prefer white colored housing.
• To attract a colony you must open the house when last year’s young return – 3 weeks after the first adults arrive. In Tennessee, adults arrive March 1-15. Adults will also colonize, but you must be persistent to scare off competing birds.
• Purple Martins diet includes “dragonflies, damselflies, flies, midges, mayflies, stinkbugs, leafhoppers, Japanese beetles, June bugs, butterflies, moths, grasshoppers, cicadas, bees, wasps, flying ants, and ballooning spiders.”
• Once hatched, Purple martins develop in about 30 days.
• You can handle the chicks to manage the nests – parents do not mind human handling or scent.

That’s word from atop the highest point in Middle Tennessee as the Short Mountain Groundhog fails to see its shadow on a very snowy and overcast Groundhog Day morning.

This 40 year old groundhog belonged to our exterminator until his mamma scared his dog into traffic with it earlier this year. He couldn’t bear to look at it anymore, so he brought it to the Still House where it comes out once a year.

You can see it for yourself next time you visit. It loves posing in family pictures.

It doesn’t have a fancy name like its cousin “Punxsutawney Phil.” We just call it Groundhog and use “it” a lot because no one has bothered to check its 40 year old business.

We use it to figure out when to plant the corn. You might want to as well!

I didn’t know what to expect working with local utilities to prevent drift from chemical management of right of ways onto our organic farm.

Each of our local utilities who need access to the front of the farm had never dealt with a request like this, but each one totally understood my goals and appreciated my willingness to help them manage right of ways without chemicals.

The key phrase there is “my willingness to help them.” That’s a commitment to some work on my part. Luckily the right of ways are down hill a good distance from the fields we are certifying as organic, but we’ll have to dedicate some weekend farm hours to clearing brush.

Some practical advice I got from Middle Tennessee Electric Membership Cooperative was to make sure bilingual signs were posted. I can send them 50 letters, but a sign is all the contracted crews managing vegetation will see.

We got this embossed aluminum 12×18 “Do Not Spray” sign online. If you are going through the process of becoming a USDA Certified Organic farm, your certifying agent can help you with draft letters to neighbors and local utilities.

a view of the organic orchard on the farm in Woodbury, Tennessee (Cannon County)

Ken asked me a little suspiciously where I got the soil samples I had him test. He said he hasn’t seen soil that good anywhere around here, and the organic matter for the farm soil is off the charts. It was low in potassium and magnesium.

That was great to hear, but it makes me want to do another test to be sure. My best guess is that the sloped field may have gotten over a 100 years or more of heavy leaf matter from nearby oak, maple and hickory trees. The soil I submitted was blackish in color with dark gray clay. Ken said it looked like someone dumped river bottom soil from a Mid West cornfield.

Another thing he saw was over the top cation exchange capacity. Normally he sees a range of 6-15 for Cannon County farms. We had a 36. It’s a great place to start for some very happy organic apples and blueberries.

Farm hours:

• completing application for USDA Organic Certification
• setting up a temporary greenhouse
• setting up a cistern on the barn
• cleaning the barn
• turning the strip crop sections in field 3 and sourcing organic clover and rye cover crops